What I do for clients.
Writing in the construction, architecture and design sectors is a particular form of storytelling. Projects, products and design strategies must be communicated in particular ways, in order to be understood by different audiences.
My clients need to communicate project or product stories, to express their ideas and proposals, in order to secure new customers or reinforce their brand's meaning for existing customers. They may also be not-for-profits, needing to tell compelling stories about their good works, in order to bid for funding.
I have experience writing editorial copy for diverse readerships, and I specialise in the creation of compelling product and project stories, and competitive bids.